5 tactics for effective Internet lead follow-up
The way to acquire prospects into your funnel has somewhat changed over the years, but the way to follow up has not. Here are my five tactics to turn “lookers” into buyers .. Read more here: 5 tactics...
View ArticleQuick tips for using Facebook’s carousel ads
There a few things you probably don’t know about Facebook carousel ads and how to optimize them to get the most bang for your buck. Here are four tips to create the best ads plus a few tech-specific...
View Article4 millennial marketing quirks and how to address them
But how do you reach this evasive and highly mobile-oriented group, especially now — at the peak of the season? View original post here: 4 millennial marketing quirks and how to address them
View ArticleWhat’s the most effective marketing strategy?
Do agents realize that the open rate for real estate industry emails average just 22 percent? Follow this link: What’s the most effective marketing strategy?
View ArticleHow to win the war for your clients’ attention
No one likes to hear that they’ve lost — but you have to hear it, so I’ll be that guy. You’ve been duped by consultants, tech gurus and wannabes that tell you that you should worry about your Google...
View ArticleCall, swipe or type?
Do you prefer text, email or simply picking up the phone … See the original post: Call, swipe or type?
View ArticleEmail marketing 2.0: Creating and nurturing a database
We believe that any real estate professional should be at the level “1.0 to 2.0″ when it comes to email marketing. See original here: Email marketing 2.0: Creating and nurturing a database
View ArticleHow to use email marketing like it’s 2016
Too many mortgage brokers are doing one of two things wrong: they haven’t changed their email marketing plan since 2009 — or even worse, they’re using the same plan they had then: none at all … See the...
View Article3 apps to prepare sellers for D-Day
Clutter is the homeseller’s seemingly innocent but conniving mortal enemy to selling in the least amount of time for the most money. Read more: 3 apps to prepare sellers for D-Day
View Article4 tips to creating a more engaging newsletter
By now, I think we have all heard the stats of how many buyers and sellers say they would either use their agent again or refer them to a friend or family member, but they never do because a year later...
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